Jason Hardin
Digital Marketing Technology Professional
Jason Hardin
About Me
I'm a technology and data-driven marketer with experience building and running lead-generating digital campaigns. I have extensive skills in researching, implementing, and managing marketing tech apps and platforms. I'm a creative problem-solver and adept at identifying and resolving issues to deliver quality results. I strive for continuous improvement to create engaging digital experiences.
Early in my career, I worked in several IT-centric web developer roles developing intranet sites and web applications. While I enjoy all aspects of web development, I think my favorite has been moving to the digital marketing side - where I can create a great looking, optimized landing page or email, but also work on the back-end through creating scripted, interactive elements to enhance the user experience as well as ensuring the proper attribution and metrics are being captured.
- Residence USA
- Address Spring, Texas
- E-mail jasonhardin09 at gmail.com
What I Do
Resume
Experience
2020 - Now
Allied ReliabilityDigital Strategies and Marketing Manager
Lead generation optimization, web analytics, marketing technology implementation, digital marketing strategy, paid search and social advertising
2019 - 2020
HalliburtonMarketing Supervisor, Digital Experience
Web analytics, marketing technology implementation, interactive scripting, lead generation optimization.
2009 - 2019
HalliburtonDigital Strategies and Marketing Lead
Web analytics, cross-channel campaigns, email marketing management, marketing technology support, interactive scripting, lead generation optimization.
2001 - 2009
HalliburtonWeb Projects Lead
Internet/intranet web planning and development and application development.
1999 - 2001
Idea IntegrationConsultant
Database report development and management.
1997 - 1999
Dresser/Security DBSWeb Developer
Internet/intranet web planning and development, application development, and systems administration.
1996 - 1997
Northlink Internet ServicesSystem Administrator
Systems administration, web development, and technical support.
Education / Recent Training
Embry-Riddle Aeronautical University
Computer Science
Bachelor's degree with minor in Mathematics
2018
SalesforceSalesforce Fundamentals for Business Administration Specialists
2018
AdobeCreate Web Experiences Using Adobe Experience Manager
2019
SalesforceEssentials of Pardot for Digital Marketers
2020
GoogleGoogle Tag Manager Fundamentals
2020
LinkedIn LearningAccount-Based Marketing Foundations
2020
AgileSherpasIntroduction to Agile Marketing
2020
GoogleIntroduction to Data Studio
Ongoing
SalesforceSalesforce Trailhead
Martech & App Skills
Adobe Experience Manager
Adobe Dreamweaver
Adobe InDesign
Adobe Photoshop
Bootstrap
Google Analytics
Google Tag Manager
HubSpot
MOZ SEO
Oracle Eloqua
Salesforce Pardot
Semrush
Wordpress
Coding Skills
JavaScript
PHP
HTML/CSS
Knowledge
- Digital Marketing
- Marketing Automation
- Analytics
- Email Marketing
- Mobile Design
- Paid Search (PPC)
- Social Media
- Social Advertising
- Campaign Attribution
- A/B Testing
- Problem-Solving
- Content Marketing
- Lead Generation
- Conversion Optimzation
- SEO